Institution Innovation Council – LinkedIn for Start-ups: Branding, Networking and Marketing

Sri Sairam Ayurveda Medical College & Research Centre organised an Institution’s Innovation Council (IIC) activity as part of the 2nd Quarter IIC Event for 2025–2026 on the topic “LinkedIn for Start-ups: Branding, Networking and Marketing” on 13th October 2026, from 3:00 PM to 4:00 PM at the Sri Sairam Techno Incubator Foundation.

The session featured Dr. Prabhakar Sekar, Innovation Manager, Sri Sairam Engineering College, as the resource person. The programme focused on the effective use of LinkedIn as a professional platform for start-ups, highlighting its role in building a strong brand identity, expanding professional networks, and promoting products, services, and innovative ideas.

The session aimed to create awareness among students and faculty members about leveraging digital platforms for entrepreneurial growth, professional networking, and strategic marketing. Participants were encouraged to utilise LinkedIn to connect with industry experts, potential investors, mentors, and other stakeholders in the start-up ecosystem.